In the light of it costing me almost 80 bucks to fill up yesterday, i thought this would be a good time to release this little film I did.
Late summer, Peter Holmes, an advertising hero of mine and many others, founder of Reason Partners approaches me for a campaign he has for one of his clients. We talk over beers at Betty’s in the middle of the summer complaining about the rising Gas Prices. peter, an incredibally intelligent man with great insight (I”m luck y to have himn as an advisor in my business) lays out what he think is happening with Oil companies and what we can do about it. He has an idea for a pitch that he wants to deliver to his clients and sends me out on the road to do some investigating on the topic.
In this business, some campaigns take off and some don’t see the light of the day. They are ideas from ad men and women that come from the invisible imaginary world and we earth them into the physical one. This campaign didnt go but we sure had a fun time putting it together.
The talented and lovely, commincator, freelance writer and copywriter (and blogger), Lauren Shirreffs joined me on this outing so we could get in to some trouble together. I look forward to more one day ;)